Today, responsible dog owners look for much more than food and shelter. They want to maximize the health, happiness, and overall well being of their canine companions. Here is what they value most right now:

  1. Natural and High Quality Nutrition

Owners are increasingly interested in natural ingredients that are minimally processed and free from artificial additives. They look for food and snacks made with high quality proteins, such as real meat or churpi made from yak milk, without unnecessary fillers.

  1. Overall Health and Well Being

Nutrition goes hand in hand with general health. They want products that:

Support digestion.
Promote dental health.
Help maintain healthy skin and coat.
Provide energy without problematic ingredients.

  1. Mental Stimulation and Activity

Conscious owners know that a happy dog needs both physical and mental exercise. They prefer toys and snacks that last longer and challenge the dog to chew and think.

  1. Transparency and Ethics

The origin of ingredients, sustainable practices, and brands with clear values are increasingly important. Owners want to know what is in the product and where it comes from.

  1. Personalization

Every dog is unique. Owners look for solutions tailored to age, size, breed, activity level, or special needs such as digestive sensitivity or allergies.

  1. Education and Support

They value brands that not only sell products, but also educate about canine care, nutrition, and behavior.